Done well, the use of motion graphics adds value to your product or brand by telling your story. It can also inspire and direct your audience to take the desired action on your products. This is why you need a capable and efficient motion graphics designer to help you convey your message, all while staying true to your brand and maintaining motion graphic principles.
Motion Graphics For Beginners
Delving into the world of motion graphics can be both exciting and frightening. On one hand, you get to explore your creativity and come up with great pieces, while on the other, you may not know where to start. You should note, however, that it takes time to be adequate and is a great deal to master one or more forms of motion graphics.
Before you can start watching and following tutorials, you can start with some research. Start with the basics, learn which type of motion graphics, whether 2D, 3D or stop-motion, would interest you. As you are learning through tutorials, practising also helps you improve your storytelling, the ability to explain concepts and conceptualisation capabilities.
Choosing The Right Tools
Before you can get started on motion graphics tutorials, you must pick the right tools or software. Just like any other profession, your tools determine the outcome of your work. As a beginner, you can start with stop-motion or 2D animation software, which is considered easier to learn. After that, you can go ahead and search for suitable 3D animation software, which requires more time and effort to learn.